Corporate Strategy
Fueling Better Enrollment Planning Decisions
THE CHALLENGE
The holding company specializing in education needed a practical and standardized enrollment planning process to assess their current performance and a build a data-driven campaign plan, targets, and budget for S.Y. 2022 - 2023.
What we did
Acumen designed and implemented a rigorous, end‑to‑end Enrollment Campaign Planning process anchored on Business Analysis. We:
- Built a three‑phase enrollment planning journey covering situational analysis, root cause analysis, and enrollment budget development
- Coached cross‑functional school teams through workshops, templates, and consultations to turn complex data into clear strategic imperatives
- Facilitated leadership and executive alignment sessions to validate enrollment targets, marketing strategies, and budget assumptions
Impact
Acumen delivered a high-impact lens that sharpened the client's enrollment strategy. Through rigorous review of what truly worked and what fell short, the company gained clear confidence and laser focus to channel efforts into the next enrollment campaign.
OUR WORK
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