Corporate Strategy

Forging a Shared Compass for a Conglomerate’s Future

THE CHALLENGE

In 2018, JG Summit faced a pivotal transition under new leadership. To sustain its 60-year legacy, the conglomerate needed to re-articulate its Purpose and Ambition, evolve its governance, and align all business units under a unified long-term direction.

What we did

Acumen led a 24-month transformation effort that:


  • Defined a clear Purpose, long-term mission, and set of values that honored the group’s roots while future-proofing the organization
  • Designed and embedded a strategic planning process across business units
  • Consolidated these plans into a unified parent company strategy blueprint
Impact

The engagement kickstarted Gokongwei Group’s transformation. The resulting Purpose, Values, and Ambition (PVA) document, governance model, and strategy process remain in use today—providing a clear, enduring compass for leadership decisions and business direction across the conglomerate.

"Acumen helped kickstart the Gokongwei Group's transformation journey, and ten years from now, we will view this partnership as a critical part in making the Gokongwei Group a much more customer centric, agile and digital organization."


Lance Gokongwei, Chief Executive Officer

OUR WORK