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Marketing Leaders Academy

Our training program grooms strategic-minded marketing leaders who will be able to consistently deliver positive results.

As businesses increasingly rely on marketing for growth, having a team that is equipped to achieve business objectives and skilled at navigating challenges becomes a strategic imperative.

Acumen's Marketing Leaders Academy™ provides a highly-customized training program that unlocks the potential of your marketing teams. 

We transform and groom them into strategic-minded business leaders who understand the company’s direction, your target consumers, and the necessary marketing campaign.


Customized with real business data

We provide a unique training experience wherein programs are designed using your actual business data and information. 

This tailor-fit approach allows your participating marketing practitioners to apply their learnings immediately and realistically. 

Led by experienced faculty

Our C-suite level faculty provide invaluable insights and mentorship, leveraging their knowledge of the Philippine market and global experience to guide participants through real-world scenarios.

Resources tailored to your team's needs

This program goes beyond theory and conventional marketing trainings by imparting our proprietary suite of marketing frameworks, tools, and skills that are custom-made to your team's specific needs and prevailing level of capabilities.

Designed to develop leaders of the future

By focusing on real-world application and competency-based learning, we ensure your marketers not only meet current challenges but also drive future success.


"Tanduay is already Number 1 worldwide in the rum category. We would like to thank and acknowledge Acumen for being part of this success."

Paul Lim

Marketing AVP



Cherry Tantoco-Daniels

Vice President - People Navigator Practice, Acumen Strategy Consultants Marketing Director for Malaysia and Singapore, Reckitt Benckiser Malaysia Global Brand Marketing Manager, Reckitt Benckiser London

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Liel Gonzalez

Client Director, Acumen Strategy Consultants Founder/Managing Member,Manila Consulting Group LLC Vice President/Cards Business and Marketing Head, Citibank Guam Acting Asia Pacific Insurance In-Business Risk & Control Head, Citibank Vice President/Marketing Communications Head, Citibank Philippines


Barbara Young

Vice President - Growth Accelerator Practice, Acumen Strategy Consultants Category Director, Diageo Asia Pacific Marketing GM, Chevron Asia Pacific CEO, Cohen's Lifestyle Centre Philippines Marketing Director, Procter & Gamble Asean, Australia, India

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Sheryl Gregory

Affiliate Consultant, Acumen Strategy Consultants​ Head of Accounts, RadManila Communication, Inc.​ Chief Account Management Officer, Keyframe, Inc.​ Client Service Director, Draftfcb Manila​ Marketing Manager, Uniqlo Philippines​ Business Unit Director, Publicis Manila​ Account Director, NESCAFE Account​ Account Supervisor, Dentsu Philippines

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TJ Parpan

Faculty and Content Developer for Marketing Leaders Academy, Acumen Strategy Consultants President, New Leaf Multimedia Outsourcing, Inc. Member, Association of Professional Futurists Executive Leadership Accelerator Programme, Hyper Island APAC Foundations of Action Learning Designing Engaging Online Learning Experience, Akadasia Singapore Former Board Director, IMMAP, 4As Former Managing Director, Thames InternationalBusiness School Former Facilitator, Dentsu Network Asia College Co-founder and Managing Director, DentsuINDIO


Chelet Tanjuatco

Client Director, Acumen Strategy Consultants Adjunct Professor – School of Marketing, University of Asia and the Pacific Chief Marketing Officer, 24/7 International Kation Technologies Business Process Consultant, Soluziona Phils (Indra) Regional New Product Development Consultant, Fonterra Brands, Inc. Category Head– Anmum Maternal Milk, Anchor Milk & Dairy Foods

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Frances Fuentes-Acosta

Capability Building ​Operations Manager, Acumen Strategy Consultants​ Global Learning and Development Manager, GlaxoSmithKline

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Uella Casera

Capability Building Associate,​ Acumen Strategy Consultants ​ Executive Assistant​ Acumen Strategy Consultants

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Gian Resullar

Capability Building Project Assistant, Acumen Strategy Consultants Clinical Trials Project Specialist, Novotech Health Holdings, Inc. Project Support Specialist, Chevron Holdings Inc.

Want to talk about transforming your business?

We have the strategic expertise.

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