
Marifi Jara
Content specialist with over 30 years of experience and discipline in research, writing, and editing
ACUMEN WINS
Providing support to the Growth Team by delivering content and editing copies for the website, external publications, and social media platforms.
EXPERIENCE
- Bureau Chief for Mindanao and Nation Editor, BusinessWorld Publishing Corporation
- Associate Editor, BusinessWorld Online Inc.
- Freelance/consulting editor, writer for various publications and companies
INDUSTRY EXPERTISE
Telecommunications, Energy, Gas, Oils, & Petrochemicals, Transportation & Infrastructure, Media
CORE SKILLS
- Research
- Writing
- Editing
WHAT SHE BRINGS
Marifi brings flexibility in writing and editing styles given a background that spans business journalism and various industries as a freelancer, and the professionalism of delivering content requirements on time.
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our work
We help businesses scale with clarity, understand customers, empower teams, and build future-ready leaders.
Unlock Growth
Acumen enables companies to win in the market by sharpening their value propositions, how to enter or expand in the market, and rethinking their customer experiences – unlocking step-change, sustainable revenue growth.
Sharpen Strategy
Acumen creates clarity, confidence, and alignment among leadership teams — enabling them to define a clear ambition, make focused choices on where to play and how to win, and translate strategy into executable initiatives that deliver long-term growth.
Organizational Alignment
We help leaders of family businesses and complex organizations create a winning people strategy, build governance structures, plan for succession, shift mindsets, sync culture, and rally leaders so that the organization can deliver the company’s business ambitions, and transform its most important asset – its people.
Build Capability
From learning to performing — Acumen’s bespoke training programs help teams apply commercial skills tailored to the needs of the business and grounded in real-world application.

