
Andrea Oliveros
Senior strategist and facilitator with 20+ years experience in FMCG, retail, airline, and finance- shaping strategy, building capabilities, and driving transformation
acumen wins
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EXPERIENCE
- Consumer Services, CRM and Loyalty Head, Del Monte Philippines
- Anlene Regional Brand Manager, Fonterra Brands Singapore
- Segment Head, Universal Robina Corporation
- PMP & Agile PM Foundations Certified
INDUSTRY EXPERTISE
FMCG, Food and Beverage, Retail, Healthcare, Transportation & Infrastructure, Banking & Financial Services
CORE SKILLS
- Brand Management
- Consumer Insight
- Capability Building
- Business Strategy
- Innovation
- Marketing Training and Facilitation
WHAT SHE BRINGS
Andrea combines deep experience in brand leadership and strategic planning with strong facilitation and program design expertise—translating insight into action for marketing and leadership teams.
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our work
We help businesses scale with clarity, understand customers, empower teams, and build future-ready leaders.
Unlock Growth
Acumen enables companies to win in the market by sharpening their value propositions, how to enter or expand in the market, and rethinking their customer experiences – unlocking step-change, sustainable revenue growth.
Sharpen Strategy
Acumen creates clarity, confidence, and alignment among leadership teams — enabling them to define a clear ambition, make focused choices on where to play and how to win, and translate strategy into executable initiatives that deliver long-term growth.
Organizational Alignment
From strategy rollouts to culture shifts, we help leaders of family businesses and complex organizations create a winning people strategy, build governance structures, plan for succession, shift mindsets, sync culture, and rally leaders so that the organization can deliver the company’s business ambitions, and transform its most important asset – its people.
Build Capability
From learning to performing — Acumen’s bespoke training programs help teams apply commercial skills tailored to the needs of the business and grounded in real-world application.

