Stia Untal
Consulting Associate | Commercial Strategy
Unlocking growth through data-driven strategy and customer-centered design.
Previous Roles
Portfolio Strategy Head, KonsultaMD • Communications Manager, P&G Total Haircare Philippines • Communications / Program Associate, QBO Innovation Hub
INDUSTRY EXPERIENCE
EXPERTISE
Customer Segmentation • Customer Journey Mapping • Product Design • Market Research
WHAT SHE BRINGS
Stia brings sharp interdisciplinary perspective shaped by her experience across tech, startups, and FMCG. She helps clients unlock growth in rapidly evolving markets by bridging insights and impact through strategies that scale
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our work
We help businesses scale with clarity, understand customers, empower teams, and build future-ready leaders.
Unlock Growth
Our Commercial Strategy practice focuses on defining your target market and what matters most to them, strengthening your value proposition and product/service offers, and aligning your channels and teams to deliver results.
Sharpen Strategy
From billion-peso bets to organization-wide transformation, these stories show how clarity, alignment, and long-term thinking helped leaders make better choices—and deliver results that matter.
Organizational Alignment
Whether guiding family businesses or complex conglomerates, these stories show how we helped align leadership, clarify decision rights, and build the talent needed to lead into the future.
Build Capability
From learning to doing—Acumen’s capability-building programs helped teams apply new skills right away and raise the bar on everyday execution.