
Liel Gonzalez
Client Director
Executive leader who drives complex initiatives by aligning team strengths to deliver business results.
Previous Roles
Cards Business and Marketing Head, Citibank Guam
Marketing Communications Head, Citibank Philippines
INDUSTRY EXPERIENCE
EXPERTISE
Strategic planning • Cross-functional Project Management • Capability Building
WHAT SHE BRINGS
Liel is an executive leader with over 30 years of experience developing and launching products, services, and projects mainly in the financial services and telecommunications sectors. She specializes in providing breakthrough transformation by building high-performance teams and translating key insights into actionable strategies that drive results.
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our work
We help businesses scale with clarity, understand customers, empower teams, and build future-ready leaders.
Unlock Growth
Our Commercial Strategy practice focuses on defining your target market and what matters most to them, strengthening your value proposition and product/service offers, and aligning your channels and teams to deliver results.
Sharpen Strategy
From billion-peso bets to organization-wide transformation, these stories show how clarity, alignment, and long-term thinking helped leaders make better choices—and deliver results that matter.
Organizational Alignment
Whether guiding family businesses or complex conglomerates, these stories show how we helped align leadership, clarify decision rights, and build the talent needed to lead into the future.
Build Capability
From learning to doing—Acumen’s capability-building programs helped teams apply new skills right away and raise the bar on everyday execution.