EXPERT INSIGHTS & NEWS
Discover new ideas with a free access to relevant news and insights as our team of business and marketing experts share from experience.
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SERVICES FOR GROWTH & PERFORMANCE
Our services are designed to guide and equip businesses in areas that are critical for growth and sustainability of performance—from top-down strategy, executional plans, all the way to embedding essential skills within teams and the organization.
EXPERT INSIGHTS & NEWS
We design strategies and recommendations that are relevant, value-adding, and actionable for our clients—ensuring that working with us is always worthwhile.
Explore our Expert Insights & News
Sharpen your strategies. Transform your company.
We are a consultancy firm focused on strategy, transformation, and capability building to enable higher business performance.
DESIGNED FOR
Companies who need to develop mid- to long-term strategic plans triggered by significant business, market and organization conditions.
Large enterprises who need to transform its strategy planning approach into one that is a more rigorous, data-driven and comprehensive


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Acquire very rich, first-hand customer data and unlock valuable consumer shopper insights.
Engage customers through analytics-based promotions with personalized offers and recommendations.
Make online distribution and communications channels work together through automation and proactive customer interactions.

WHY ACUMEN?
Strong business and commercial lens to be leveraged in designing and facilitating strategy workshops
Proven streamlined methodology to develop most critical components in strategy development
Data driven approach utilizing Acumen’s proprietary Business Drivers Mapping tool, integrating both internal and external view
Ability to embed capabilities through Capability Building Practice
Deep, immersive and hands on approach to facilitate the necessary changes in paradigms and mindset that are part and parcel of the process
WHAT OUR CLIENTS SAY ABOUT US
"Acumen helped kickstart the Gokongwei Group’s transformation journey, and ten years from now, we will view this partnership as critical part in making the Gokongwei Group a much more customer centric, agile and digital organization"
Lance Gokongwei
Chief Executive Officer
JG Summit Holdings, Inc.
"Value adding partner we needed to lay down the foundations of our transformation program. We needed an objective third party to assess and help us chart our way forward"
Mike Liwanag
Chief of Staff and Project Lead, Enterprise Transformation Initiative
JG Summit Holdings, Inc.
"Tanduay is already Number 1 worldwide in the rum category. We would like to thank and acknowledge Acumen for being part of this success."
Paul Lim
Marketing AVP
Tanduay
"Acumen’s recommendation for our brand position and Brand Path has given us an edge over our competition. They allowed us to understand our market clearly, giving us the confidence to execute an effective Brand Strategy. I can't imagine moving forward from a Branding standpoint without a partner like Acumen. "
Chief Executive Officer
Food Service Industry
"Working with Acumen is easy and painless because it was more than just a client-supplier relationship.
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If there’s anything that sets Acumen apart, it’s that they have a genuine concern for their clients."
Customer Experience & Innovation Director
Large player in the Service Industry
"Hi Acumen team, just finished the last of the Business Reviews, wanted to say thank you for all the help you've extended. Sitting through all the 8 BRs—I think I'm speaking on behalf of CEO and CMO when I say—there's a noticeable step-up on the outputs compared to previous BRs, thanks to the Business Analysis module that we've had."
Jason Soliman
Marketing Academy Advisor
Large FMCG Player